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Enhance Quality of Life
TOPIC: Chamber Interview
20 July, 2011
Enhance Quality of Life Enhance quality of life group members at the Future of Cayman forum

 Sidebar: David Kirkaldy 

              Jennifer Ahearn  

This is the third in a series of interviews highlighting the people involved in the Future of Cayman economic development initiative. This quarter we review the driver Enhance Quality of Life and interview co-chairs, Jennifer Ahearn, chief officer of the Ministry of Health, Environment, Youth, Sports & Culture and David Kirkaldy, Chamber president elect and president of Massive Equipment Rental and Sales Ltd, Fireworks Limited and Massive Media Ltd. 

What does Quality of Life mean to you?
Jennifer: It can mean so many different things for example being able to live freely and safely within an environment of your choosing with the people you want to be with. But to someone with health issues it can mean something as simple as having access to good quality health care. Someone else may prioritise our environment and living conditions – it can be very subjective.

When we look at quality of life in relation to the identified driver we look more at the general wellbeing of the individuals within a society. This relates specifically to our living environment, leisure, health, education, public safety and social belonging and not just the level of income and available employment.


In your opinion what makes the Future of Cayman different from other economic development initiatives?
David: The Future of Cayman initiative is different because we can all be involved with its successful outcome, which will span many years and involve successive leaders.  It’s not a one-off stand alone programme but rather one that seeks to amplify and focus many of the good efforts that are already under way. The steering committee is made up of community members from public and private sectors. We are encouraging members of the public to volunteer for driver and action committees. This is not just a report on paper, this is developing a long-term strategy designed to reach achievable goals through a set of methodical actions. The strategic report is a balanced perspective on all areas of our lives – not just our financial stability. It addresses the five key drivers simultaneously to offer a practical approach to tackling the issues we face as Caymanians.

The Future of Cayman is not about politics. It is a strategy to empower people to work in unison with any existing government over a set of agreed long term directional objectives. It is an evolving strategy that will be reviewed regularly by the steering committee in addition to an annual Forum.
 

What was the agreed strategic intent of the Quality of Life group?
Jennifer: In recent years we have enjoyed an excellent quality of life, but it is not enough to expect this to continue without effort. We must put in place assurances that what we hold dear: Clean water, personal safety, education for all, environmental and marine conservation, affordable housing, democratic governance, will always remain available to us all.


What were the five main objectives to be identified during your group discussions?
David: Enhance and embrace diversity.
In the context of ‘Quality of Life’ this relates to how men and women, people of varying ages and abilities and people of different ethnicity relate to each other in our working and social environments.

Promote a healthy and active lifestyle. This objective relates to the improvement of health and wellness within our community. This means providing additional education and outreach programmes as well as greater opportunities for access.
 

  • Achieve a balance between the environment and growth. There are a number of actions attached to this objective including the implementation of the National Conservation Law, the implementation of a legally mandated review and update of the National Development Plan, the support of public recycling initiatives and education campaigns. 
  • Promote good governance and justice. This objective focuses mainly on improving systems for dissemination of information from government entities as well as public education initiatives. 
  • Increase focus on education, family and public safety. This objective’s actions include the support of a National Crime Prevention Strategy, as well as an updated National Youth Policy, enhanced at-risk youth intervention and support programmes and improved family friendly policies for companies. 

Do you see one of your objectives as greater than another?
Jennifer: These objectives were derived from in-depth discussions with our entire driver group committee. Each one of these individuals brought passion, expertise and experience relating to their specific field. David and I, although co-chairs for the group, were only two voices among many. I’m sure that each one of us has a natural interest in completing the objectives that relate most to our own lives, but collectively we would agree that these actions are to be fulfilled in unison and that no individual action bares more weight than another. That is the beauty of the Future of Cayman; we are all working together on a balanced and congruent strategy that encompasses all the areas of our lives. 


Is the Future of Cayman the answer to all of our problems?
David: No, it is not. This is not a magic bullet. This is, however, what we feel is a step in the right direction through a set of practical and achievable objectives in support of five key identified drivers. But what we should remember is that with enough steps in the right direction you can make some real headway. A country’s future needs to be shaped and planned. This economic development initiative has been tried and tested in other countries around the world and there is no reason this formula can’t work for us.


What are the next steps for your driver group?
Jennifer: Now the Strategic Report is complete and all items have been approved by Cabinet, we will immediately begin the process of the implementation of the agreed actions items. David and I as co-chairs will also be there as support to our driver group members and will provide regular progress reports to the steering committee. These reports will be available online at www.futureofcayman.com along with any other news pertaining to this initiative.


Do you see the Future of Cayman as a sustainable proposition? 

David: Yes I do. This is because its success is based upon a shared vision and a number of realistic and achievable aspirations.  A good analogy is that of building a house. We must start from the ground up and place each brick firmly and correctly in place before we add the next. This is what the Future of Cayman is; our community coming together to build a solid Cayman. 

 
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